There are now 2.8 billion people using Social Media worldwide. This is 21% higher than 2015, and this number will continue to grow throughout the year of 2017.

With so many businesses using Social Media, how are you saving time, and reaching your target customers on a daily basis?

My experience as a Digital Entrepreneur and Social Media Expert has taught me that having a selection of Social Media Marketing tools that I use on a daily basis does help me save time, which in turn saves me money.

Being able to increase your reach, and engagement through a Social Media Marketing tool is great, and I’m here to share with you the must-have checklist for my favorite Social Media Marketing tools.

Adobe Spark Post

Social Media is all about engaging, and one of the best ways to do this is through sharing images. I always talk about Canva, and PicMonkey for creating and editing visuals but I want to introduce a new tool to you called Adobe Spark Post.

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If you want to create professional images, on your mobile or desktop this will be a great tool for you. What I love most about Adobe Spark Post, is being able to start creating an image on mobile, and finishing it on desktop.


As great as it is to have images to share, have you thought about creating a video using your images?

If you are using visual social networks like Instagram, take a look at Lumyer when creating animated content. Lumyer is a mobile app available on iOS and Android and will allow you to add movement to your images.


Creating content that is share-worthy, and relevant to your audience can be difficult if you don’t know where to look for it. I have talked about both Feedly and Alltop in the past, and there is another great tool you can use to find what is currently trending in your industry so that you can talk about it.

Use BuzzSumo to find out what has been popular on Social Media so that you can increase engagement by sharing this content with your audience.


If you’re looking for a central place to listen to your community, and manage the likes of Facebook, Instagram, Twitter, LinkedIn and Google+, take a look at AgoraPulse. I know I have talked about Hootsuite as the best tool, but what works for me, doesn’t always work for everyone else so AgoraPulse is a great alternative.

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