Project Description

The Changemakers

“The Changemakers” is an exclusive TV series on CNBC TV18, that showcases the inspiring work done on CSR by various organizations in India. It puts the spotlight on those companies/ NGO’s/ Philanthropists, who through their ground-breaking initiatives of corporate social responsibility are bringing about positive social change in the country.

MAIN GOALS

  • Create an interactive & user friendly website.
  • Streamline the online nomination process.
  • Develop an awards and nominations management system to help collect nominations, manage entries and collaborate with jury.
  • CMS integration for updating the event information.

The Challenge

  • Promote Change Makers CSR activity on website and social media platforms.
  • Social media boost to amplify the reach of the campaign.
  • Promote hashtag (#TheChangeMakersCSR) on all social media platforms.
  • Promotion of every episode in advance on all social media platforms.

The Solution

  • Our digital marketing team creates all social media platforms pages like – Facebook, Twitter, Instagram, Youtube, LinkedIn to get more visibility and reach.
  • Everyday creative posts sharing on all social media pages related to the episode to create more interest and responses.
  • Engaging the participants like – speakers, sponsors, corporates.
  • Promote teaser snippets of the coming episodes with creatives.
  • Press release to explain the basic facts about the organisation.

More Work

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